How to present your services or products and why present them?
Why a presentation?
• better understanding
• space for persuasion
• probability of sale
Did you know that while presenting 35% has a voice impact, 55% non-verbal communication, and only 7% of the content of your presentation has an impact on whether the audience will listen to you or not? The most important thing to do when preparing for a presentation is to know who you are presenting to. That is, which way of sharing information is most appropriate for them? What do you need to do to get the point across? What is it that will “buy” them? Remember that you always have to adapt to people. Always try to find a good connection between the following 3 things: your brand identity, the needs, and interests of the audience, our abilities.
SIMPLICITY IS THE KEY!
The presentation should be easy to see and clear and not too distracting. Тhe font should look good and be legible. The purpose of the presentation is to convey simply short and clear. The text should be breathable, without any additions, the photos should be of high quality, you should also pay attention to the font and the colors to be harmonized. The presentation should be filled with Animations, i.e. when you talk about one thing you activate it so that the audience does not have to wander around the slide, because the point is for you to lead the presentation. Pay attention to formatting and spelling, do not use too many punctuation marks, and don’t overemphasize words. It also uses a different format throughout the presentation, not just text.
The concept of the presentation and the day D.
The course of the presentation should be in 3 main stages:
1. TRUST. What would make them believe you? Here you make the audience believe you, you gain their trust.
2. PROBLEM. In this part, you present their problem to them, i.e. you tell them why this problem affects them, to prepare them to wait for the solution.
3. SOLUTION. Here you present your solution that would help them. Here you present your product or service.
Here are some tips to help you perfect your communication skills. One way is to watch more presentations online like TED Talks. Exercise at home with a timer and present it to your loved ones or present it before Zoom. Prepare an intro to start with.
MEET THE SPACE.
It is best to come early and get ready, to make sure everything is working properly, choose focus points and try your hand at space. It is best to come early and get ready, to make sure everything is working properly, choose focus points and try your hand at space. Before the performance, make mental preparation and try to be in the moment. Destroy the anxiety by doing a relaxation ritual, try to breathe deeply, and relax.
Imagine them all in underwear or doing something every day. After all, what if you make a mistake? it will not be the end of the world.
Tell the audience a joke and then move on to the theory, but in order not to get bored after a while, insert a joke again, then present them with an experiment, then you return to the topic and finally confirm it with someone’s opinion.
If you have not yet decided which business to start, read our 10 recommendations for businesses in 2022.